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A press release is a one page statement written to catch a media editor's attention. It communicates as many facts as possible about company news in an exciting and interesting way. Depending on the story, editors may wish to contact you for a follow up feature news story.
You and I establish a newsworthy event within your company, such as a new product, significant client, or corporate award. I then report the 5Ws and the H of the event in an alluring and informative format and submit your effectively and coherently written press release. Newspapers are, historically, the most popular media, but the Internet is the hottest place to publish any sort of announcement. Your press release will be posted to your website in a "company news" section, listed on your blogs, sent through your RSS Feeds and emailed to various print media. |
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website Hosting
Layout & Design
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Blogs & RSS
Press Releases
Newsletters
Online Brochures
Print Media
In the real world,
the right thing never happens in the right place and the right time. It is the job of journalists and historians to make it appear that it has. ~Mark Twain |
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